PRIVACY & COOKIES

If your website collects customer data, privacy cannot be an afterthought.

A BusinessBuilder website may capture enquiries, bookings or orders. That means the owner needs clear privacy information and appropriate cookie handling rather than a form that silently collects personal data.

Official source: ICO — Privacy notices and cookies for small organisations
01

Explain the data journey

Customers should be able to understand what information is collected, why it is needed and what happens to it.

Purpose of collection
How long data is kept
Who it may be shared with
How customers can exercise their rights
02

Make privacy easy to find

The website should make the privacy notice available at the relevant point instead of burying it in obscure pages.

Footer link
Form context
Clear contact route
Appropriate consent wording
03

Treat non-essential cookies separately

Where non-essential cookies are used, BusinessBuilder should prompt the business to configure an appropriate consent experience rather than switching tracking on invisibly.

Cookie notice
Consent before non-essential cookies
Preference controls
Record settings

BUSINESSBUILDER EXAMPLE

A 'Request a quote' form collects name, phone, email and project details. BusinessBuilder can feed that information into the lead record while also making the business address the privacy obligations that come with collecting it.

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