BUSINESS SCENARIO

Same creative direction, rebuilt around a different customer journey. This is how 1,000 base directions become 5,000 business-aware starting combinations.

Balanced businessLocal conversionPremium / high valueUrgent responseProof-led
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Church

Template 08 · Proof and process

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Events · Groups · Giving

Projects, metrics, capabilities, process and evidence do the selling before the marketing copy does. Built specifically around church customer behaviour and the events, groups, giving journey.

A church for Sundays — and the rest of the week.

A welcoming community site for services, groups, events and newcomers.

How the journey moves

From first click to the next useful action.