BUSINESS SCENARIO

Same creative direction, rebuilt around a different customer journey. This is how 1,000 base directions become 5,000 business-aware starting combinations.

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Equipment hire company

Template 02 · Interactive product

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Catalog · Availability · Trade accounts

Industrial & logistics

The right kit, available when the job needs it.

A searchable hire catalogue with availability, delivery and account journeys.

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Catalog

Interactive functionality is selected around this business type.

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